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- Sit down and grab a drink because it is time that we talk about the
- LSD trip that is the 1981 movie *Shock Treatment*. *Shock treatment*
- can be called a sequel to Rocky Horror; however, the storylines are
- very different, and the only common thread is our main actors Brad and
- Janet. Where Rocky Horror was a play about lust and sexuality, shock
- treatment was a musical about questioning your sanity... or something
- along those lines.
-
- The problem with *Shock Treatment* -and part of why I loved it so much
- -was that it was a satire on absolutely anything and everything. The
- message of the show was unfocused; it shot a ton of stuff at the wall
- and let the viewer fill in meaning. Many themes could be elaborated on
- within this show, including mental health, control, gender norms,
- consumerism, censorship, human nature, and manipulation. Most
- subjects were one-off and did not serve further the plot that much,
- but other topics struck home. The show is still well worth the watch
- because it's entertaining, and it's eerie to see how well a movie from
- the early '80s reflects society today. Moreover, newer shows like
- *Westworld* and Black Mirror are still portraying the same messages
- about control and consumerism but, using different narrative
- structures than the ones used in Shock Treatment.
-
- # Plot
-
- At a high level: we have our antagonist Farley Flavors, the CEO of
- Fantastic Fast Food trying win over his twin brother's wife (Janet) by
- using his recently purchased TV network-- Denton TV. Farley schemes to
- get Brad (the husband) admitted into a pseudo mental hospital using
- the Denton TV show Marriage Maze. Farely proceeds to win over Janet by
- using mysterious medicine and making her the star of the new TV show
- Faith Factory as "Miss Mental Health". The devious plot of Farley
- Flavors gets stopped by Betty and Judge Write, who started poking
- around the studio after their news program got canceled to make room
- Faith Factory. In the end, Judge Write and Betty sneak into the mental
- hospital (which is inside the massive TV set), unlocked Brad, and
- crashed the premiere of Faith Factory. Despite saving Brad and Janet,
- the rest of the town is willfully ignorant and signs up for the new
- "mental health treatment" that Farely is selling.
-
- The end.
-
- # Consumerism
-
- The dangers of rampant consumerism and advertising are presented by
- using satirical Denton TV shows. The first show is called Marriage
- Maze; on it, Brad and Janet discuss their struggling marriage using
- blatantly obvious product placement. This culminates in the catchy
- song *Bitchin' In The Kitchen*.
-
- <youtube src="BqksSN6K_V0" />
-
- Later we see the Happy Homes show; in it, Janet talks to her parents
- about her struggling marriage and gossips about other people. The
- entire set of the show is an elaborate model home decked out with all
- the new appliances that the studio is advertising.
-
- # Mental Health
-
- There is soo much to be said about mental health with this show. It is
- first essential to understand the historical context behind the show.
- Released in 81, it was likely influenced by David Rosenham's work in
- 1975: *Being Sane In Insane Places*. This work found that it was easy
- to get committed to a mental ward, but, hard to get out -- even if you
- are perfectly normal.
-
- <youtube src="SuNRopIJRgo" />
-
-
- In the show, Brad is committed to a mental hospital for "shock
- treatment" to fix his marriage with Janet despite there being nothing
- wrong with him. Once in the psychiatric ward, Brad is drugged up,
- strapped to a chair, gagged, and locked away in a cage. This could be
- making a statement about how poorly we treat the mentally ill or how
- we diagnose them --especially in the '70s and '80s. Or, one could read
- more into how the audience reacted to Brad getting locked away-- could
- be saying something about the stigma associated with mental illness.
-
- The theme of mental illness makes more sense when considering it
- alongside the power structure that is presented in this show. Nobody
- in the show seemed particularly keen on the actual mental well-being
- of Brad. Farley Flavors was simply using mental health as a pawn in
- his plan to win over Janet. Moreover, Farley was selling mental health
- in his new show Faith Factory -- possibly as a way to maintain his
- viewers' cult-like following.
-
- <youtube src="aOEUpYcSwOM" />
-
- # Relationship to Media
-
- Did someone mention cult-like following? The viewers of Denton TV are
- caught in a trance like-state of believing everything that is told to
- them on the Denton TV. This brings up a discussion about how corporate
- interests influence the media and how that affects vulnerable
- audiences. In Shock Treatment, the loyalty of the viewers was betrayed
- by Farely Flavorers Fantastic Fast Foods when he used viewer trust to
- admit everyone into his literal mental hospital.
-
- <youtube src="6ffWg2Oxomo" />
-
- How the media can influence its audience by telling them what a person
- should act like was also explored in the song *Thank God I'm a Man*.
- This illustrates the media's power to define what is considered
- normal. We also see more of this when they sculpt Janet into the
- perfect model for the new TV show Faith Factory.
-
- # Influences
-
- Shock treatment raised some excellent questions, questions still
- reverberating through society today. How should we interact with the
- media we consume so that it doesn't negatively influence us? How do we
- deal with the mentally ill in a way that is non-exploitative? Shock
- treatment was able to approach these questions by posing a satirical
- view of what society could look like with unchecked consumerism and
- mass media. Newer shows like *Black Mirror* and *Westworld* are
- raising the same questions using technological dystopias focusing on
- AI. This change primarily reflects technological advances and what
- audiences fear the most.
-
- ![Denton img with Farely overlooking](media/denton.png)
-
- The type of dystopia presented in Shock Treatment is rather close to
- the dystopias in *Farenheight 451* by Ray Bradbury George Orwell's
- novel *Nineteen Eighty-Four*. These dystopias were concerned with
- censorship, mass-media, and tyrannical rule. Non-surprisingly, we see
- all these features in Shock Treatment. The entire film takes place in
- a gigantic movie set with a large number of Denton TV fanatics. Farely
- censors Betty and Judge Write when they stepped out of line from his
- message. Finally, Farely rules with only his own motives in mind and
- sits alone in a control room with monitors watching everyone on set.
- Sound familiar? *Farenheight 451* and *Nineteen Eighty-Four* also
- fixated on the presence of TV screens and the omnipresence of being
- watched without your knowledge.
-
- New tech dystopias like *Westworld* and *Black Mirror* liven this up
- for modern audiences by adding Artificial intelligence and other
- futuristic technologies. Now, it isn't a powerful elite telling you
- what to like using mass media, it is an algorithm that determines the
- fate of your everyday mundane lives. This is exemplified in
- *Westworld* season three, where we learn that an AI computer system
- called Rohoboron is silently controlling the world through
- manipulation.
-
- After nearly 40 years, it is astonishing how relevant Shock Treatment
- still is.
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