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| Sit down and grab a drink because it is time that we talk about the | |||
| LSD trip that is the 1981 movie *Shock Treatment*. *Shock treatment* | |||
| can be called a sequel to Rocky Horror; however, the storylines are | |||
| very different, and the only common thread is our main actors Brad and | |||
| Janet. Where Rocky Horror was a play about lust and sexuality, shock | |||
| treatment was a musical about questioning your sanity... or something | |||
| along those lines. | |||
| The problem with *Shock Treatment* -and part of why I loved it so much | |||
| -was that it was a satire on absolutely anything and everything. The | |||
| message of the show was unfocused; it shot a ton of stuff at the wall | |||
| and let the viewer fill in meaning. Many themes could be elaborated on | |||
| within this show, including mental health, control, gender norms, | |||
| consumerism, censorship, human nature, and manipulation. Most | |||
| subjects were one-off and did not serve further the plot that much, | |||
| but other topics struck home. The show is still well worth the watch | |||
| because it's entertaining, and it's eerie to see how well a movie from | |||
| the early '80s reflects society today. Moreover, newer shows like | |||
| *Westworld* and Black Mirror are still portraying the same messages | |||
| about control and consumerism but, using different narrative | |||
| structures than the ones used in Shock Treatment. | |||
| # Plot | |||
| At a high level: we have our antagonist Farley Flavors, the CEO of | |||
| Fantastic Fast Food trying win over his twin brother's wife (Janet) by | |||
| using his recently purchased TV network-- Denton TV. Farley schemes to | |||
| get Brad (the husband) admitted into a pseudo mental hospital using | |||
| the Denton TV show Marriage Maze. Farely proceeds to win over Janet by | |||
| using mysterious medicine and making her the star of the new TV show | |||
| Faith Factory as "Miss Mental Health". The devious plot of Farley | |||
| Flavors gets stopped by Betty and Judge Write, who started poking | |||
| around the studio after their news program got canceled to make room | |||
| Faith Factory. In the end, Judge Write and Betty sneak into the mental | |||
| hospital (which is inside the massive TV set), unlocked Brad, and | |||
| crashed the premiere of Faith Factory. Despite saving Brad and Janet, | |||
| the rest of the town is willfully ignorant and signs up for the new | |||
| "mental health treatment" that Farely is selling. | |||
| The end. | |||
| # Consumerism | |||
| The dangers of rampant consumerism and advertising are presented by | |||
| using satirical Denton TV shows. The first show is called Marriage | |||
| Maze; on it, Brad and Janet discuss their struggling marriage using | |||
| blatantly obvious product placement. This culminates in the catchy | |||
| song *Bitchin' In The Kitchen*. | |||
| <youtube src="BqksSN6K_V0" /> | |||
| Later we see the Happy Homes show; in it, Janet talks to her parents | |||
| about her struggling marriage and gossips about other people. The | |||
| entire set of the show is an elaborate model home decked out with all | |||
| the new appliances that the studio is advertising. | |||
| # Mental Health | |||
| There is soo much to be said about mental health with this show. It is | |||
| first essential to understand the historical context behind the show. | |||
| Released in 81, it was likely influenced by David Rosenham's work in | |||
| 1975: *Being Sane In Insane Places*. This work found that it was easy | |||
| to get committed to a mental ward, but, hard to get out -- even if you | |||
| are perfectly normal. | |||
| <youtube src="SuNRopIJRgo" /> | |||
| In the show, Brad is committed to a mental hospital for "shock | |||
| treatment" to fix his marriage with Janet despite there being nothing | |||
| wrong with him. Once in the psychiatric ward, Brad is drugged up, | |||
| strapped to a chair, gagged, and locked away in a cage. This could be | |||
| making a statement about how poorly we treat the mentally ill or how | |||
| we diagnose them --especially in the '70s and '80s. Or, one could read | |||
| more into how the audience reacted to Brad getting locked away-- could | |||
| be saying something about the stigma associated with mental illness. | |||
| The theme of mental illness makes more sense when considering it | |||
| alongside the power structure that is presented in this show. Nobody | |||
| in the show seemed particularly keen on the actual mental well-being | |||
| of Brad. Farley Flavors was simply using mental health as a pawn in | |||
| his plan to win over Janet. Moreover, Farley was selling mental health | |||
| in his new show Faith Factory -- possibly as a way to maintain his | |||
| viewers' cult-like following. | |||
| <youtube src="aOEUpYcSwOM" /> | |||
| # Relationship to Media | |||
| Did someone mention cult-like following? The viewers of Denton TV are | |||
| caught in a trance like-state of believing everything that is told to | |||
| them on the Denton TV. This brings up a discussion about how corporate | |||
| interests influence the media and how that affects vulnerable | |||
| audiences. In Shock Treatment, the loyalty of the viewers was betrayed | |||
| by Farely Flavorers Fantastic Fast Foods when he used viewer trust to | |||
| admit everyone into his literal mental hospital. | |||
| <youtube src="6ffWg2Oxomo" /> | |||
| How the media can influence its audience by telling them what a person | |||
| should act like was also explored in the song *Thank God I'm a Man*. | |||
| This illustrates the media's power to define what is considered | |||
| normal. We also see more of this when they sculpt Janet into the | |||
| perfect model for the new TV show Faith Factory. | |||
| # Influences | |||
| Shock treatment raised some excellent questions, questions still | |||
| reverberating through society today. How should we interact with the | |||
| media we consume so that it doesn't negatively influence us? How do we | |||
| deal with the mentally ill in a way that is non-exploitative? Shock | |||
| treatment was able to approach these questions by posing a satirical | |||
| view of what society could look like with unchecked consumerism and | |||
| mass media. Newer shows like *Black Mirror* and *Westworld* are | |||
| raising the same questions using technological dystopias focusing on | |||
| AI. This change primarily reflects technological advances and what | |||
| audiences fear the most. | |||
|  | |||
| The type of dystopia presented in Shock Treatment is rather close to | |||
| the dystopias in *Farenheight 451* by Ray Bradbury George Orwell's | |||
| novel *Nineteen Eighty-Four*. These dystopias were concerned with | |||
| censorship, mass-media, and tyrannical rule. Non-surprisingly, we see | |||
| all these features in Shock Treatment. The entire film takes place in | |||
| a gigantic movie set with a large number of Denton TV fanatics. Farely | |||
| censors Betty and Judge Write when they stepped out of line from his | |||
| message. Finally, Farely rules with only his own motives in mind and | |||
| sits alone in a control room with monitors watching everyone on set. | |||
| Sound familiar? *Farenheight 451* and *Nineteen Eighty-Four* also | |||
| fixated on the presence of TV screens and the omnipresence of being | |||
| watched without your knowledge. | |||
| New tech dystopias like *Westworld* and *Black Mirror* liven this up | |||
| for modern audiences by adding Artificial intelligence and other | |||
| futuristic technologies. Now, it isn't a powerful elite telling you | |||
| what to like using mass media, it is an algorithm that determines the | |||
| fate of your everyday mundane lives. This is exemplified in | |||
| *Westworld* season three, where we learn that an AI computer system | |||
| called Rohoboron is silently controlling the world through | |||
| manipulation. | |||
| After nearly 40 years, it is astonishing how relevant Shock Treatment | |||
| still is. | |||